Navigating Business in the New Normal

Many of my small business clients have once again decided to reopen and, while some of them have challenges, most are very glad to be back in the office again. What about the larger firms? By contrast, many larger companies, those with more than 10 employees, have...

Networking isn’t like a gumball machine

How do you think the Stamford Business Network works?  Do you only spend your time with the people who can give you referrals?  Do you only look for referrals for the people who are sure to pay you back?  Are you looking for that well known phrase, a “Quid Pro Quo”?...

How to perform better in trying times

I came across this 2009 book while cleaning up my basement and it contains some important reminders of how to perform better in trying times.  It was written after the 2008 Great Recession but it has valuable ideas and tools for dealing with difficult times. The four...

This Wedding is coming up – what do I wear??

Top Tips for Male Guests to Dress Appropriately and with Confidence at Your Next Wedding  1.  Do not overshadow the groom, either in formality boldness or accessories.  This is their time to shine and it will appear disrespectful if you come looking like a beacon in...

What is a hot button?

What is a hot button?  In marketing, a hot button is the idea that is most important to your customer or prospect.  It’s “the thing that keeps your customer up at night.”  It’s the problem that they can’t solve.  The challenge that they can’t figure out. What is a hot...
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